01 / THE FIT
Best next owner
A writing community, creator educator, or mobile operator with consumer growth experience.
02 / PROJECT RECORD
What transfers
- iOS and Android codebase
- Product design system
- Notification and streak logic
- Small opted-in beta community
03 / PROJECT RECORD
Work still needed
- Complete store-release hardening
- Clarify free-to-paid conversion
- Create community-led acquisition experiments
04 / PROJECT RECORD
Known risks
- Retention data is based on a small cohort
- App-store accounts require a guided transfer
- Notifications need more edge-case testing
05 / PROJECT RECORD
A credible first 30 days
- Audit the beta cohort
- Ship a stable store build
- Run a four-week paid writing challenge